Looking for ways to develop new products that capitalize on the latest food and beverage trends? See how our proprietary insights can help your business discover valuable areas of opportunity in “Replacement Isn't the Future. Variety Is.,” Episode 2 of our trend series.
We leverage multidisciplinary research, AI technology, and the expertise of our global TrendXplorers to help you stay ahead of what's next.
So, what is next? Variety. Having an abundance of choices is a fundamental ingredient of modern food culture. Consumers want variety and make decisions based on the occasion, social context, mood, flavor preference, and personal health or lifestyle goals.
Brands, manufacturers and farmers today are utilizing new and emerging technologies to cater to these consumer demands for exploration and discovery while also promising better nutrition, sustainability, flavor, and texture. As technologies continue to rapidly evolve, we've identified the following important trends where delivering choice for consumers is key to success:
Download our 2024 trends report to explore Episode 2 and see how ADM can help you deliver what consumers want.
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